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Perfume

The Berg Companion to Fashion

Bloomsbury Academic, 2010

Encyclopedia entry

...Perfume, from the Latin per fumum, meaning through smoke, has been a barometer of society and its mores throughout recorded history. Like fashion, it provides a road map to people’s strivings for individuality, self-aggrandizement, social...

The Role of Scents and the Body in Turkey

Dress Sense : Emotional and Sensory Experiences of the Body and Clothes

Berg, 2007

Book chapter

...The body emits natural scents and smells from clothing such as leather and textiles, from odors that permeate those supplements, from fragrances that we add in products applied to the hair, skin, or inside the mouth, and from products...

Conclusion

Adam Geczy

Adam Geczy is an artist and writer who is Senior Lecturer at Sydney College of the Arts, the University of Sydney, Australia Author affiliation details are correct at time of print publication.

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Vicki Karaminas

Vicki Karaminas is Professor of Fashion and Deputy Director of Doctoral Research at the College of Creative Arts, Massey University, New Zealand Author affiliation details are correct at time of print publication.

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Fashion Installation : Body, Space, and Performance

Bloomsbury Visual Arts, 2019

Book chapter

...A fundamental, if not the most fundamental, tenet of fashion studies is that it is an embodied practice. Both theoreticians and practitioners return time and again to this principle in order to mark out fashion’s differences from art...

Cosmetics and Fragrances

Jay Diamond

Jay Diamond is Professor Emeritus at Nassau Community College, where he served as the Chair of the Fashion, Marketing, and Retailing Department as well as the Dean of Business. His honors include the Distinguished Professor of the State University of New York, as well as the first Distinguished Achievement Award at Nassau Community College. Diamond has written numerous textbooks on fashion, retailing, and marketing. In addition, he is the creative force for Diamond Educational Productions, a company that specializes in fashion, retailing, marketing, and professional development videos. Author affiliation details are correct at time of print publication.

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Ellen Diamond

Ellen Diamond is Professor Emerita at Nassau Community College in the Fashion, Marketing, and Retailing Department. She is an internationally recognized artist specializing in original acrylics on canvas and giclee prints. Her works are in public and private collections throughout the world. She has co-authored many texts on fashion and retailing, including The World of Fashion, 5th Edition (Fairchild Books, 2013) and Retail Advertising and Promotion (Fairchild Books, 2011). Author affiliation details are correct at time of print publication.

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The World of Fashion

Fairchild Publications, 2013

Book chapter

...Perfume is the unseen but unforgettable ultimate fashion accessory. After you have completed this chapter, you will be able to discuss:The history of cosmetics and fragrances from ancient times to the present.Many of the marketing...

Consumer Decision Making

Patricia Mink Rath

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Patricia Mink Rath, MS, is a consultant in marketing education in Winnetka, Illinois. Her fashion merchandising experience includes work as a retail executive in the fashion departments of specialty and department stores in the Chicago area, Boston, and San Francisco. She has taught college level courses in fashion marketing and merchandising, consumer behavior, retail buying and management, French culture and language for over three decades. Fluent in French, she has led fashion merchandising classes in Paris and Provence. Mink Rath has traveled in Europe, Central America, and Asia and gives illustrated lectures on fashion in both English and French. She is a lifetime member of the Alliance Francaise du North Shore, Association for Career and Technical Education (ACTE) and the Marketing Education Association (MEA). She is co-author of a number of texts and other educational materials for students and teachers. Mink Rath is co-author of Marketing Fashion: A Global Perspective (Fairchild Books, 2012), Essentials of Exporting and Importing: U.S.Trade Policies, Procedures and Practices (Fairchild Books, 2010) and The Why of the Buy: Consumer Behavior and Fashion (Fairchild Books, 2008). Author affiliation details are correct at time of print publication.

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Stefani Bay

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Stefani Bay, M.A. is an Associate Professor at The Illinois Institute of Art-Chicago, USA, where she teaches Global Marketing and Entrepreneurship. She is co-author of The Why of the Buy and In an Influential Fashion: An Encyclopedia of 19th & 20th Century Designers and Retailers Who Transformed Dress (Greenwood Publishing). Her background includes the 10-year ownership and operation of a chain of retail stores and multi-level marketing company as well as an engagement as Director of Public Relations for several well-known restaurant chains. Author affiliation details are correct at time of print publication.

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Richard Petrizzi

Richard Petrizzi is based at the Illinois Institute of Art, Chicago. Author affiliation details are correct at time of print publication.

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Penny Gill

Penny Gill is a writer and journalist. Author affiliation details are correct at time of print publication.

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The Why Of The Buy : Consumer Behavior and Fashion Marketing

Fairchild Books, 2015

Book chapter

...✓ The five basic steps most consumers take in making a purchase decision✓ How perceived risk influences consumers' purchase decisions✓ What methods of comparison shopping consumers use and why✓ The three types of decision making✓ How market...

The Erotic in Indian Dress

Jasleen Dhamija

Jasleen Dhamija is an independent scholar and author of Indian Folk Arts and Crafts and Asian Embroidery. Author affiliation details are correct at time of print publication.

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Berg Encyclopedia of World Dress and Fashion Volume 4 : South Asia and Southeast Asia

Bloomsbury Academic, 2010

Encyclopedia entry

...Studies of Indian dress seldom address the topic of its inherent erotic quality, particularly in women’s dress. In fact, for Indian women the notion of being well dressed means dressing in a pleasing manner—a manner that will give pleasure....

Fantastically Sexy!

Joseph H. Hancock

Joseph Hancock, II is an international authority in the area of fashion branding as a form of storytelling. He released his book Brand/Story: Ralph, Vera, Johnny, Billy and Other Adventures in Fashion Branding (2009), now to be released in a 2nd Edition in 2016 to be called Brand/Story: Explorations and Cases in Fashion Branding. His works on branding and storytelling have appeared in such publications as The Brand Challenge by Kartikeya Kompella (Kogan Page 2016) and Strategic Design Thinking by Natalie Nixon (Bloomsbury, 2015). He has also published two coedited books, Fashion in Popular Culture (2013) and Global Fashion Brands (2014) with Intellect Publishing through The University of Chicago Press. Dr. Hancock is the principal editor of the peer-reviewed journal Fashion, Style and Popular Culture (Intellect Publishers). He is Executive Director for Events for the Popular Culture/American Culture Associations (PCA/ACA) and was their 2009 recipient of the Felicia F. Campbell Award for Area Chairs. He has been awarded Drexel's 2008 Steinbright Cooperative Career Center's faculty of the year and recently received the 2011 Stanley J. Gwiazda Professorship Award. Dr. Hancock has received over $100,000 in grants, fellowships and awards and has generated $13,000 in corporate gifts for Drexel University. Author affiliation details are correct at time of print publication.

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Brand Story : Cases and Explorations in Fashion Branding

Fairchild Books, 2016

Book chapter

...Stefano Gabbana, Kylie Minogue, and Domenico Dolce attend the opening of the new Dolce & Gabbana men’s store with a preview of the Summer 2014 Tailoring Collection at Dolce & Gabbana on June 15, 2013, in London.Reveal the brand/story...
...Viktor Horsting and Rolf Snoeren were both born in 1969, in the Netherlands. They met while attending the Arnhem Academy of Art and Design, although they did not collaborate until after they had graduated. In 1992, they relocated to Paris...

The Bulgarian Rose Oil Industry

Berg Encyclopedia of World Dress and Fashion Volume 9 : East Europe, Russia, and the Caucasus

Berg, 2010

Encyclopedia entry

...The Bulgarian rose refers primarily to the damask rose (Rosa damascena), grown along the upper, south-facing valleys between Karlovo and Kazanlak in central Bulgaria. The oil that it produces is known as “liquid gold,” since it costs more...

The Empress of Fashion

Joseph H. Hancock

Joseph Hancock, II is an international authority in the area of fashion branding as a form of storytelling. He released his book Brand/Story: Ralph, Vera, Johnny, Billy and Other Adventures in Fashion Branding (2009), now to be released in a 2nd Edition in 2016 to be called Brand/Story: Explorations and Cases in Fashion Branding. His works on branding and storytelling have appeared in such publications as The Brand Challenge by Kartikeya Kompella (Kogan Page 2016) and Strategic Design Thinking by Natalie Nixon (Bloomsbury, 2015). He has also published two coedited books, Fashion in Popular Culture (2013) and Global Fashion Brands (2014) with Intellect Publishing through The University of Chicago Press. Dr. Hancock is the principal editor of the peer-reviewed journal Fashion, Style and Popular Culture (Intellect Publishers). He is Executive Director for Events for the Popular Culture/American Culture Associations (PCA/ACA) and was their 2009 recipient of the Felicia F. Campbell Award for Area Chairs. He has been awarded Drexel's 2008 Steinbright Cooperative Career Center's faculty of the year and recently received the 2011 Stanley J. Gwiazda Professorship Award. Dr. Hancock has received over $100,000 in grants, fellowships and awards and has generated $13,000 in corporate gifts for Drexel University. Author affiliation details are correct at time of print publication.

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Brand Story : Cases and Explorations in Fashion Branding

Fairchild Books, 2016

Book chapter

...Vera Wang and Oprah Winfrey during Mercedes-Benz Fashion Week, Spring Collections 2003.Review the brand/story of Vera Wang and tell her historyConsider how Vera Wang capitalized on a market that was being ignoredReveal how Vera Wang went...