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Presenting Fashion Business Case Studies

Leslie Davis Burns

Dr. Leslie Davis Burns is President and Founder of Responsible Global Fashion LLC and Professor Emerita of Apparel Design and Merchandising at Oregon State University. A scholar and educator around topics related to the international apparel industries, consumer behaviour, and corporate social responsibility, Leslie is author of Sustainability and Social Change in Fashion (2019, Fairchild Books) and co-author of The Business of Fashion (6th edition forthcoming, 2020, Fairchild Books). She is also the Editor-in-Chief of the new online resource, Bloomsbury Fashion Business Cases. Leslie is a Fellow of the International Textile and Apparel Association (ITAA) and has received the Distinguished Scholar and the Educator of the Year Awards from ITAA in addition to teaching, research, and leadership awards from Oregon State University. Leslie holds a BA from Washington State University and a Ph.D. in Consumer Sciences and Retailing from Purdue University. Author affiliation details are correct at time of print publication.

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Fashion Business Cases : A Student Guide to Learning with Case Studies

Fairchild Books, 2021

Book chapter

...In This Chapter You Will LearnA general approach for presenting your case study analysis, conclusions, and recommendations. Best practices for a variety of case study presentation formats including written, oral, and design presentations...

Writing a Résumé and Letter of Application

Michele M. Granger

Michele M. Granger is a full professor in the Fashion and Interior Design Department, College of Business Administration, at Missouri State University, US. Author affiliation details are correct at time of print publication.

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The Fashion Intern

Fairchild Publications, 2010

Book chapter

...To develop an eye-catching and effective résuméTo understand the purposes and potential of tailoring your résumé for specific employersTo construct a letter...

Presentation Formats and Layout

Janace Bubonia-Clarke

Janace Bubonia-Clarke is an Associate Professor and Chair of the Department of Design, Merchandising & Textiles at Texas Christian University. She has taught classes in design and product development, fashion illustration, fashion show production, promotion, and textile testing among others. She is a member of the International Textile and Apparel Association and the American Association of Textile Chemists and Colorists. Author affiliation details are correct at time of print publication.

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Phyllis Borcherding

Phyllis Borcherding, ITAA, is an Assistant Professor at the University of Cincinnati. A member of the International Textiles and Apparel Association and the American Association of Textile Chemists and Colorists, she has taught courses in apparel product development, fashion buying and merchandising, and textiles. Author affiliation details are correct at time of print publication.

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Developing and Branding the Fashion Merchandising Portfolio

Fairchild Publications, 2007

Book chapter

...Portfolio presentation is made up of three component parts: encasement, content layout, and page design. Although you develop each part independently from the others, each is inseparable from the whole.The encasement, or what you put...

Before Settling In

Michele M. Granger

Michele M. Granger is a full professor in the Fashion and Interior Design Department, College of Business Administration, at Missouri State University, US. Author affiliation details are correct at time of print publication.

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The Fashion Intern

Fairchild Publications, 2010

Book chapter

...To maximize the opportunities provided by the internship experienceTo recognize professional on-the-job conduct, including office, online, and phone etiquetteTo examine and prepare...

The Interview and the Cover Letter

Janace Bubonia-Clarke

Janace Bubonia-Clarke is an Associate Professor and Chair of the Department of Design, Merchandising & Textiles at Texas Christian University. She has taught classes in design and product development, fashion illustration, fashion show production, promotion, and textile testing among others. She is a member of the International Textile and Apparel Association and the American Association of Textile Chemists and Colorists. Author affiliation details are correct at time of print publication.

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Phyllis Borcherding

Phyllis Borcherding, ITAA, is an Assistant Professor at the University of Cincinnati. A member of the International Textiles and Apparel Association and the American Association of Textile Chemists and Colorists, she has taught courses in apparel product development, fashion buying and merchandising, and textiles. Author affiliation details are correct at time of print publication.

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Developing and Branding the Fashion Merchandising Portfolio

Fairchild Publications, 2007

Book chapter

...You can create the most amazing merchandising portfolio, but if you don't know how to use it when you apply and interview for positions, you may as well not have one. This chapter provides guidance in how to effectively market yourself...

Résumé and Cover Letter

Linda Tain

Linda Tain is a professor of fashion art, design, and history of clothing and has been teaching at the Fashion Institute of Technology for over 30 years. In 1999, she received the Chancellor's Award for Excellence in Teaching. She has conducted numerous seminars on historical costume as well as design and product development and has worked in the fashion industry as an illustrator, designer, and consultant, specializing in the designer sportswear, knitwear, and intimate apparel markets. Author affiliation details are correct at time of print publication.

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Portfolio Presentation for Fashion Designers : Fourth Edition

Fairchild Books, 2018

Book chapter

...Julia Jeong Ju Kang, Fashion Institute of TechnologyA résumé is a marketing tool—a brief summary of your qualifications to sell yourself to prospective employers. It should attract attention and spark interest, impress an employer...

Internship or First Job: Building Your Career

Linda Tain

Linda Tain is a professor of fashion art, design, and history of clothing and has been teaching at the Fashion Institute of Technology for over 30 years. In 1999, she received the Chancellor's Award for Excellence in Teaching. She has conducted numerous seminars on historical costume as well as design and product development and has worked in the fashion industry as an illustrator, designer, and consultant, specializing in the designer sportswear, knitwear, and intimate apparel markets. Author affiliation details are correct at time of print publication.

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Portfolio Presentation for Fashion Designers : Fourth Edition

Fairchild Books, 2018

Book chapter

...Ahra Gho, Fashion Institute of TechnologyInterviewing can be a nerve-wracking experience or an extremely positive one. Good preparation can lessen the anxiety and put you in control, ultimately shortening your job search.The more you know...

Resume Development

Janace Bubonia-Clarke

Janace Bubonia-Clarke is an Associate Professor and Chair of the Department of Design, Merchandising & Textiles at Texas Christian University. She has taught classes in design and product development, fashion illustration, fashion show production, promotion, and textile testing among others. She is a member of the International Textile and Apparel Association and the American Association of Textile Chemists and Colorists. Author affiliation details are correct at time of print publication.

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Phyllis Borcherding

Phyllis Borcherding, ITAA, is an Assistant Professor at the University of Cincinnati. A member of the International Textiles and Apparel Association and the American Association of Textile Chemists and Colorists, she has taught courses in apparel product development, fashion buying and merchandising, and textiles. Author affiliation details are correct at time of print publication.

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Developing and Branding the Fashion Merchandising Portfolio

Fairchild Publications, 2007

Book chapter

...It is natural for people to allow first impressions to form, especially at job interviews. The merchandising portfolio model enables you to capitalize on this opportunity and successfully communicate your brand identity. Making a positive...

Interview Insights

Joanne Ciresi Barrett

Joanne Ciresi Barrett is a freelance designer specializing in active sportswear and owner of Joanne Ciresi Barrett Designs. She was an instructor at Massachusetts College of Art and Design in Boston for seven years, teaching fashion illustration, portfolio presentation, and accessory design courses. A graduate of the Fashion Institute of Technology, her career spans 14 years as a designer/design director for major fashion firms, such as Oleg Cassini Sport, Le Coq Sportif, Danskin, and Reebok, International. Ciresi Barrett worked closely with celebrity athletes developing high-tech performance garments, and travelled the world to report on design trends and to maintain design production standards for her clients. Author affiliation details are correct at time of print publication.

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Designing Your Fashion Portfolio : From Concept to Presentation

Fairchild Publications, 2013

Book chapter

...Prepare for entry-level, design-related interviews in the apparel industry.Anticipate questions from interviewers.Follow up interviews with thank you notes.Throughout the text, you have seen a wide range of portfolio styles and explored...

Portfolio Presentation

Janace Bubonia-Clarke

Janace Bubonia-Clarke is an Associate Professor and Chair of the Department of Design, Merchandising & Textiles at Texas Christian University. She has taught classes in design and product development, fashion illustration, fashion show production, promotion, and textile testing among others. She is a member of the International Textile and Apparel Association and the American Association of Textile Chemists and Colorists. Author affiliation details are correct at time of print publication.

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Phyllis Borcherding

Phyllis Borcherding, ITAA, is an Assistant Professor at the University of Cincinnati. A member of the International Textiles and Apparel Association and the American Association of Textile Chemists and Colorists, she has taught courses in apparel product development, fashion buying and merchandising, and textiles. Author affiliation details are correct at time of print publication.

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Developing and Branding the Fashion Merchandising Portfolio

Fairchild Publications, 2007

Book chapter

...The overall presentation of the portfolio, whether printed or virtual, is a reflection and extension of you. The portfolio, resume, correspondence, and application materials, when used by a job candidate, can help establish that person...