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Digital Communication

Michele M. Granger

Michele M. Granger is a full professor in the Fashion and Interior Design Department, College of Business Administration, at Missouri State University, US. Author affiliation details are correct at time of print publication.

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Sheryl A. Farnan

Sheryl A. Farnan is Professor at Metropolitan Community College, USA, where she teaches merchandising, business and marketing courses. Author affiliation details are correct at time of print publication.

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The Fashion Industry and Its Careers

Fairchild Books, 2020

Book chapter

...Viewing the latest collections from Paris used to require airfare, a hotel, and a coveted invitation. Now, access is at your fingertips! Any number of fashion Web sites, bloggers, and live streaming from the creators themselves can take us...

Clothing, News, and Tastemaking

Myles Ethan Lascity

Myles Ethan Lascity is director of the Fashion Media program, and an assistant professor of journalism, at the Southern Methodist University in Dallas, Texas, USA Author affiliation details are correct at time of print publication.

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Communicating Fashion : Clothing, Culture, and Media

Bloomsbury Visual Arts, 2021

Book chapter

...Why don’t you . . .Rinse your blond child’s hair in dead champagne to keep it gold, as they do in France?Paint a map of the world on all four walls of your boys’ nursery so they won’t grow up with a provincial point of view?Have two pairs...
...The British Fashion Council, a group formed in 1983 to develop and position London as a world fashion capital, created New Generation (New Gen) in 1993 as a way of identifying and supporting emerging British fashion talent. New Generation...

Writing for Newspapers

Kristen K. Swanson

Kristen K. Swanson is a Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Judith C. Everett

Judith C. Everett is Emeritus Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Writing for the Fashion Business

Fairchild Books, 2008

Book chapter

...After you have read this chapter, you should be able to discuss the following:The role of newspapers and fashion journalismHow to write a fashion story for a newspaperHow the newspaper industry is changingFashion stories have been a regular...

Writing for Broadcast Media

Kristen K. Swanson

Kristen K. Swanson is a Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Judith C. Everett

Judith C. Everett is Emeritus Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Writing for the Fashion Business

Fairchild Books, 2008

Book chapter

...After you have read this chapter, you should be able to discuss the following:The role of writing in broadcast journalismHow news stories and features are written for broadcast mediaHow documentaries and cable broadcast channels incorporate...

Writing for Magazines

Kristen K. Swanson

Kristen K. Swanson is a Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Judith C. Everett

Judith C. Everett is Emeritus Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Writing for the Fashion Business

Fairchild Books, 2008

Book chapter

...After you have read this chapter, you should be able to discuss the following:The purpose of consumer and trade magazinesWho works for consumer and trade magazinesHow to prepare a magazine articleHow to get a magazine article publishedThe...

Jil Sander

Designer biography

...Jil Sander (given name, Heidemarie Jiline Sanderborn) was born in 1943 in Wesselburen, Schleswig-Holstein, Germany. Sander studied textile design at the Krefeld School of Textiles near Düsseldorf, Germany, graduating with a degree...

Writing for New Media

Kristen K. Swanson

Kristen K. Swanson is a Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Judith C. Everett

Judith C. Everett is Emeritus Professor of Merchandising in the School of Communication at Northern Arizona University, US. Author affiliation details are correct at time of print publication.

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Writing for the Fashion Business

Fairchild Books, 2008

Book chapter

...After you have read this chapter, you should be able to discuss the following:New MediaWeb writing for journalistsWeb writing for promotional communicationWeb writing for booksWriting for blogsParis—2006Louis Vuitton, Christian Dior, Elie...