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  • Christian Louboutin
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Brand Identity and Protection

Fiona Armstrong-Gibbs

Fiona Armstrong-Gibbsis Course Leader for the BA in Fashion Marketing and Business Management at London Metropolitan University. Author affiliation details are correct at time of print publication.

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and

Tamsin McLaren

Tamsin McLaren is Programme Leader of Fashion Marketing at the University of Winchester. Author affiliation details are correct at time of print publication.

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Marketing Fashion Footwear : The Business of Shoes

Bloomsbury Visual Arts, 2017

Book chapter

...Luxury flagship stores in Hong Kong Globally recognized and revered brand logos attract consumers and protect the brand.Identify the key elements and theories of brand identity and equity for fashion footwear companies.Define the various...

Contemporary Accessory Designer Profiles

Aneta Genova

Aneta Genova is an Assistant Professor of Accessory Design at the BFA Fashion Design Department at Parsons School of Design in New York City and has created online accessory design and history of costume classes respectively for The Academy of Art University Online and Drexel University in Philadelphia. Author affiliation details are correct at time of print publication.

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Accessory Design

Fairchild Publications, 2012

Book chapter

...Chapter Three profiles seven of today’s leading accessory designers and design firms—Miuccia Prada, Carlos Falchi, Nike, Christian Louboutin, Kate Spade, Jimmy Choo, and olsenHaus. After reading this chapter, you will understand how...
...Design duo Clements Ribeiro is comprised of a Brazilian, Inacio Ribeiro, and a Briton, Suzanne Clements, who met on their first day of study at Central Saint Martin’s School of Art and Design in London and graduated in 1991...

Footwear

Berg Encyclopedia of World Dress and Fashion Volume 8 : West Europe

Berg, 2010

Encyclopedia entry

...The importance of shoes in twenty-first-century Western society extends well beyond their functional use. Through their material appearance—their texture, weight, and design—shoes express abstract ideas that range from sexual appeal...