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  • Bloomsbury Fashion Business Cases
  • Ethics
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The Informant Trainee

Introductory business case

...Learning Objectives Upon completion of this case, students should be able to: Identify and articulate a fashion graduate’s personal moral, ethical, and professional beliefs and values in relation to a managerial decision to uncover...

Dealing with Toxic Consumers: New Balance’s Dilemma

Myles Ethan Lascity

Myles Ethan Lascity is director of the Fashion Media program, and an assistant professor of journalism, at the Southern Methodist University in Dallas, Texas, USA Author affiliation details are correct at time of print publication.

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Introductory business case

...Learning Objectives Upon completion of this case, students should be able to: Define and compare desirable market segmentations from undesirable associations. Describe the ramifications of consumer action and threats to brands. Create plans...
...Learning Objectives Upon completion of this case, students should be able to: Explain how loading an invoice creates advertising dollars for a purchase. Recognize the importance of negotiating all details of a purchase. Describe when co-op...

Fashion Advocacy and Film

Intermediate business case

...Learning Objectives Upon completion of this case, students will be able to: Explain the motives and practice of contemporary social and digital marketing. Describe the role that fashion film plays as part of a wider digital strategy...
...Learning Objectives Upon completion of this case, students should be able to: Identify ethical, sustainable, and fair trade fashion marketing tactics, as each relates to the marketing message. Analyze the differences among buzzwords and how...
...Learning Objectives Upon completion of this case, students should be able to: Describe the implications of a buyer cancelling vendor orders. Explain what could be ethical and justifiable reasons for a buyer to cancel orders. Explain what...

Textiles Take Back: Making an Impact

Celia Stall-Meadows

Celia Stall-Meadows is assistant professor of Fashion Marketing in the Department of Family and Consumer Sciences at Northeastern State University in Tahlequah, Oklahoma. Her professional memberships include the International Textile and Apparel Association and the American Association of Family and Consumer Sciences. Author affiliation details are correct at time of print publication.

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Intermediate business case

...Learning Objectives Upon completion of this case, students should be able to: Explain common criticisms of the second-hand clothing market. Identify recommended practices in apparel recycling for a small-scale fashion retailer. Evaluate...
...Learning Objectives Upon completion of this case, students should be able to: Explain how exclusive distribution can help a retailer and manufacturer, but possibly hurt other retailers. Describe the implications of a buyer and manufacturer...

Supply Chain Compliance in the Fashion Industry

Michael P. Londrigan

Michael P. Londrigan is Vice President for Academic Affairs at LIM College. Author affiliation details are correct at time of print publication.

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Introductory business case

...Learning Objectives Upon completion of this case, students should be able to: Identify issues related to workers’ treatment by manufacturing facilities in the supply chain. Examine the role corporate social responsibility (CSR) plays...

A Concerning Environment?: Outdoor Retailers Wade into Political Frays

Myles Ethan Lascity

Myles Ethan Lascity is director of the Fashion Media program, and an assistant professor of journalism, at the Southern Methodist University in Dallas, Texas, USA Author affiliation details are correct at time of print publication.

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Intermediate business case

...Learning Objectives Upon completion of this case, students should be able to: Understand the intersection of politics, consumption, and branding efforts. Weigh up ethical concerns with the risks and rewards of making political statements...